Presenting your home to rent or sell Homestaging is quite simply a term to describe the process that can help to sell or rent your home in the fastest possible time, at the highest possible price by preparing the property prior to putting it onto the market.
Think about how manufacturers of cars, clothes or even food, work hard to present their product. They are attempting to ensure that your attention is held, that you perceive the qualities of the item and that you desire the product they are selling.
Your property is just like any other product that may be for sale or to rent. It has to fight its corner along side other similar properties that are also on the market at a similar price with similar qualities.
The key to Homestaging is to understand what you re trying to achieve and ‘Appeal to the widest possible audience’
The Homestager offers a Homestaging service that will ensure that your property goes onto the market looking the very best it can, without spending a fortune.
2. What will it all cost to stage my home. How much should I think about spending?.
It is always more difficult to make the decision to spend on a property you intend to leave. It is even more difficult if you have no idea how much it is all going to cost. You don't want to sign up to an open ended deal where costs keep rising.
As Homestagers, it is our job to make the most of your property on an agreed budget. Remember that this process is different from Interior Design in that you work with 'What you have' changing things only where necessary to make the most of your interior decoration.
3. Who would use a Homestaging service?
Anyone who is contemplating selling or renting their home or property.
Most people have some idea of what to do before their home is viewed by potential buyers, but not all people can see what they may need to do to bring their own home and its interior decoration up to scratch.
Most people only sell their home a handfull of times in their lifetime, with years between each sale.
I help people by homestaging, on a daily basis and so I know, from experience, what needs to be done.
Fashions change and so do the requirements of your potential buyers.
I encounter those buyers on a daily basis. As a stylist I carry out home makeovers and know that today’s viewer is looking for.
Most people living in their home don’t notice the little every day things that they put up with: musty or other off-putting odours, temperature too warm or too cold, lighting too bright or too dim, lack of storage space. Potential buyers may see these aspects of the property straight away and form a negative impression of the property in their mind…
A fresh pair of eyes will quickly pick up ‘Red Warning Lights’ (the ‘negatives’ a buyer sees) and can offer a solution.
These ‘Red Warning Lights’ are the potential barriers to a sale, and worse they are a green light to any buyer to put in a lower offer to you. They see any potential problems as money that will need to be spent on the property before they would feel comfortable living in it.
Sellers are often too busy to put the time necessary into correcting the issues.
Sellers may not have the skills to correct the issues.
Sellers may fear that it will cost too much money to carry out the work needed to present their property.
This is why employing a professional who understands the process of Homestaging is important.
This is why The Homestager can do the job for you.
4. Why would I spend money on Staging my Home when I am about to leave it?
At first it may seem an odd idea to invest money in preparing your home just when you are about to sell. However if, by carefully spending money, you were able to make the property more marketable, more desirable to your intended market, you may well increase the likely asking price and increase the speed and ease of the sale. A normal figure to work with is investing just1% of the asking price on presenting your home for the sale market. Often the items that you buy are things that you can take with you to your new home.
5. Can I do the Homestaging work myself?
The Homestaging reports are designed to be fully DIYable. The homestaging report is in full colour and gives paint colour swatches, examples of fabric, soft furnishings and furniture to help you create the look yourself. There is even a new room layout plan to help you complete the interior makeover. Suggestions of where to purchase and even an estimation of the likely cost of purchase can be included.
6. What is a Homestaging report ?
The Homestager will visit the property, that you wish to prepare, to carry out a survey. This is necessary so that a full 'written report' can be prepared. The report gives detailed information on the work that The Homestager feels necessary to be carried out.
7. Why does the Homestaging report take so long?
When a survey is carried out, The Homestager, needs to take measurements of each room. This includes where fixed items are placed such as the radiators, windows and large pieces of furniture. Notes are also taken on the room layout, use of furnishings, and any other issues that may be observed. All this information is necessary for the The Homestager to be able to write a full report giving exact details on what the issues are and the solutions. In order to be able to estimate time and cost of work, it is absolutley necessary to have these details such as window measurements, radiator sizes etc so that the correct purchase can be recommended. A full set of photographs are also taken, both for reference and to help emphasise any points being made in the written survey.
8. Can The Homestager manage the whole process?
Certainly. The Homestager has a network of reliable tradespeople who can carry out any of the interior or exterior decoration work proposed. The Homestager will undertake to obtain estimates, prepare work specifications and oversee the home makeover being carried out
9. I know I could do some of the Interior Decoration work, but I'd need help with clearing clutter, sewing, electrics, plumbing...any advice?
That's fine The Homestager can carry out redecoration management and look after the bits you can't do. Or we can put you in touch with skilled trades people who you can employ to carry out the work. The Homestager offers several services to help you:
Where do you start? Give us a call or send an email.
